A NEW shop has opened its doors on Halstead High Street.

10 Outta 10, a hair and beauty store, has opened in the former base of Reloved Home which closed down in August.

The business is run by brother and sister team Scott and Mia Rogers and officially launched before Christmas.

The store sells hair and beauty products to both the retail and trade market and is hoping to cash in on the business in the town.

Izzie Leach, Scott’s partner, said: “There is nothing like this in town.

“There are wholesale providers in Colchester and the next one is in Chelmsford.

“Some salons even have to go to Haverhill or Cambridge.

“Mia has been an expert in the hair industry for ten years and Scott is the entrepreneurial type.

“They are working together and they are aiming at both the retail and the trade market and can offer good deals to both.

“It will be at wholesale prices but open to retail and trade.”

To find out more about 10 Outta 10 visit www.facebook.com/pg/10outta10uk or call 01787 475920.